Farmer’s Market In Colorado Springs, CO

CASE STUDY

Farmer’s Market – Event Promotion (Facebook)

GOALS:

Generate foot traffic to a new farmers market.

CHALLENGES:

The Farmer’s Market is brand new, and it is in a relatively hidden parking lot. We have to drive a lot of interest and be clear on the address and directions to get there.

SOLUTIONS:

We designed a geo-fenced ad that  displayed only to people within a 2 mile radius of the new market with very specific interests: people who had recently been to other local farmers markets, or had liked other competitor pages.

RESULTS:

The campaign was incredibly successful with over 130 RSVP within the first 72 hours.

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